Fenty x Puma SS18 KCD Worldwide

I am back once again and this time I was at the KCD Worldwide PR press day in London Vinyl Factory, I was able to view all the brands they represent from, Chloe, to Balmain and obviously Fenty x Puma from the caption above…

We all know ‪Rihanna’s Instagram handle is BadGalRiRi for a reason. The pop star has an insatiable appetite for danger, and her risk-taking swagger permeates everything she does, not least her sense of style. today I was able to see her fashion-conscious adrenaline junkies collection. The collection itself was partly X Games inspired, with a number of classic surf references thrown in for good measure. In addition to biker shorts and scuba onesies, there were modern iterations of cheeky 1980s swim trends, including the French-cut swimsuit, which has arguably been a hot-button topic on beaches all over the land this summer. Long before the likes of Kendall and Bella were posting racy bikini selfies to Instagram, ‪Rihanna had that daring skin-baring look down pat, and her bright neon maillots and body-con beach cover-ups came with all the coolest trimmings, including industrial zippers, adjustable toggles, peekaboo lacing, and mesh overlay. The pop star has never been afraid of unleashing her inner tomboy either, and the oversize motocross-inspired nylon track pants and anoraks were a nice way to push the athleisure trend out of its current spandex comfort zone.

Fenty x Puma Runway show

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Fenty x Puma has kept one step ahead, so to speak, thanks in part to shoe designs that think outside the box—‪Rihanna is the first woman to have won Footwear News’s coveted Shoe of the Year award, after all. Her accessories game was more experimental than ever this season: Stiletto thong sandals were finished with chunky surf-style ankle straps; mules came floating on thick Perspex heels; her best-selling creepers were updated with chunky stomper boots; and the new logo fanny packs are likely to be a hit, too. Trainers culture has gained considerable ground in the realm of high fashion, and it’s clear that ‪Rihanna understands the thrill of the chase for new and unexpected footwear across the board.

My favourites I would say are the; Blue, laced up heels, Silver duffle bag and neon green trainers

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trainers
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Silver duffle bag
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Blue laced up heels

Here are some of her pieces up close and personal

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